View all Case Studies

How Wondermind earned 10M impressions and 1B media views

Celebrity Collabs
Brand Partnerships
Real-Time Content

As interim Director of Social, Kendall Fuhrman led Wondermind's day-to-day social content strategy, SXSW activation and brand/influencer partnerships.

+1,340%

follower growth in one week

10M

SXSW impressions at SXSW

+130%

increase in video views

Content Created

🚀

Our Role

  • Stepped in as interim Director of Social during maternity leave coverage
  • Took over day-to-day management of the social team
  • Directed real-time video strategy and execution for Wondermind's SXSW activation
  • Collaborated with brand partners including ASICS and Airbnb
  • Produced short-form content and managed post-production workflows

    • 💥

    Results

    🚀 600K+ followers in under a year

    🌟 10M impressions from SXSW activation

    🔥 +130% boost in views, +70% engagement

    ✨ 20K+ newsletter subscribers

    before
    after
    ⭐️
    ⭐️
    ⭐️
    ⭐️
    ⭐️

    “Kendall led strategy and execution for our first brand activation at SXSW—creating real-time videos, capturing hi-res content, and managing post-production for YouTube. The campaign generated 10 million organic impressions, 1 billion media views, and over 1,400% growth in followers.”

    Michelle Wainwright
    Head of Brand at Wondermind

    More stories like this

    how Tinder turned dating drama into 120M+ views

    View case study

    How ZitSticka grew 200x on Instagram with niche influencer outreach

    View case study

    how TikTok reached 80M+ views with creator education

    View case study

    how VSQ hit #1 on Amazon with a 5x video strategy

    View case study

    How Ajenda generated $300K in revenue with organic social

    View case study

    How We Built a Scalable Content System and Creator Program For Season Health

    View case study

    How Milamend sold out in one week with a viral launch campaign

    View case study

    how Filta scaled to 50K followers with NFT-powered video content

    View case study

    How ResortPass drove 5,000+ bookings with creator-led content

    View case study

    Trusted by the brands you know

    100M+

    video views

    600K+

    followers grown

    1B+

    media hits across platforms

    Let’s turn your community into a movement.

    Want results like these? Let’s talk about your goals and how we can help.

    book a discovery call
    Thank you! Your submission has been received!
    Oops! Something went wrong while submitting the form.