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As Head of Social Strategy, Kendall created a hybrid UGC model, trained a clinical team to produce social-first content, and launched a 5x/week posting rhythm from scratch.
60+
content pieces created
5x/week
posting cadence
6
RDs trained to film/edit video
Content Created
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🚀
Our Role
- Built Season’s first social strategy and content calendar
- Designed branded Canva templates
- Sourced UGC creators and launched a hybrid model
- Trained RDs to film and edit social-first video
- Set up a Notion-based content and approval system
💥
Results
🛠️ Built a scalable content system from scratch
🤝 Activated internal and external creators and streamlined workflow
🖼️ Published 80+ videos and static posts
📈 Created infrastructure for long-term growth
before
after
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Trusted by the brands you know
100M+
video views
600K+
followers grown
1B+
media hits across platforms
Let’s turn your team into creators and scale sustainably.
Want results like these? Let’s talk about your goals and how we can help.
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